Citing slowing consumers’ demand and, hence, steadily worsening supply glut, the German luxury car maker Porsche has announced a decision to stop production of the current Porsche Cayenne premium SUV till the new, facelifted model arrives early next year.
First introduced four years ago and sharing its underpinnings with the Volkswagen Touareg, the Porsche Cayenne proved extremely popular among those motorists who always wanted a super-premium SUV that could offer them a winning combination of a spacious interior, as well as superb performance both on tarmac and in mud.
However, as it often happens as a car grows older, the demand started to rapidly drop as the customers expect a restyled model to arrive.
In the meantime, dealerships will have to sell the remaining 2006 Cayennes.
Porsche’s dealers in the U.S. and Canada have ‘adequate stock’ of Cayennes, including the latest Porsche Cayenne S Titanium Edition, introduced in mid-June to revive sales of the dying model.
There is, in fact, no sense in introducing a 2007 Porsche Cayenne, because its life cycle will be too short. Porsche plans to officially present the 2008 Cayenne next January during the upcoming Detroit auto show.